Overview

Sanluna is a GTM intelligence platform for eCommerce brands. It combines three tools into one workspace: Luna AI for go-to-market evaluation and strategy, the Analytics Agent for natural-language data queries and charts, and Brand Documents for giving both agents context about your brand.

Together they give early-stage eCommerce founders data-driven strategy that previously required a full marketing team — without managing separate analytics tools, consultants, or a data team.

Quick Setup

Four steps to your first GTM evaluation and data insights:

What Luna AI Does

Luna AI is your GTM consultant. In a single conversation it can run a full go-to-market evaluation, score your brand's readiness from 0 to 100, surface strengths and gaps with severity ratings, and deliver a prioritised action plan with impact and effort scores on every recommendation.

Luna pulls live data from your connected integrations automatically — Meta Ads ROAS, Google Analytics sessions, landing page analysis, pixel detection, and more. Every number in its evaluation comes from your actual accounts, not estimates.

After a full evaluation you can continue the conversation to drill deeper on any recommendation, ask follow-up questions, or request focused analysis on paid ads, conversion rate, or email.

Evaluation Output

A full GTM evaluation returns the following fields:

Data Sources

Luna reads the following sources automatically once platforms are connected in Integrations. No manual input needed after the initial setup.

Service Areas

Luna's recommendations are tagged by service area so you can see at a glance which part of your funnel each action addresses.

Asking Questions

The Analytics Agent answers questions about your brand's data in plain English. Type your question and the agent writes the SQL, executes it, and streams the result as an inline chart or table — no dashboards to configure, no SQL to write yourself.

Questions can span ad performance, web analytics, email campaigns, and CRM data across any connected platform and any supported time range.

Ad performance

Web analytics

Email

CRM & deals

Cross-channel

Chart Types

The agent automatically picks the right chart type based on the data shape. You can also request a specific type in your message.

Refining Charts

After a chart is generated, send a follow-up message to change its appearance. The agent updates the style without re-running the underlying query.

Colors

Highlights

Title & annotation

Layout

Series

Supported Time Ranges

Use natural language to specify the time window. The agent understands the following expressions:

Example Prompts

Copy any of these to get started with the Analytics Agent:

Uploading Documents

Brand documents give both Luna AI and the Analytics Agent context about who you are, who you sell to, and how you position yourself. The more context the agents have, the more accurate and brand-specific their responses become.

Go to Brand Resources to upload documents. Supported formats include PDF, DOCX, and plain text.

What Gets Extracted

When a document is processed, Sanluna extracts structured brand intelligence across four categories. This data feeds directly into Luna AI's evaluation context and allows both agents to give brand-specific answers.

Connected Platforms

Connect your platforms once in Integrations. Luna AI reads this data automatically in every conversation — no copy-pasting numbers, no manual exports.